High Street Retailer - Case Study

Situation  

• The client’s strategic offering was to provide a variety of healthcare services on the high street
• Client needed a variety of staff from expert clinicians to administrators
• There was a lack of general and volume resourcing expertise in house
• There was a planned rollout of over 50 healthcare centres across the UK, within very aggressive timescales

Solution

• Established a ‘recruitment centre of excellence’ on-site with the client as well as an off-site delivery centre
• Ran all recruitment advertising for the client and established a strong employer brand
• Designed a selection process to accommodate the different roles
• Established regional assessment centres to hire more quickly and to appeal to candidates
• Established an accurate reporting process
• Ran a campaign to attract clinicians from overseas to supplement the other recruitment activity
• Standardised all joining processes, ensuring there was one quality standard
• Established a referral scheme that accounted for 6% of hires

Result

• All healthcare centres opened with at least 90% of full complement of staff, despite the unrealistic timescales
• Minimal turnover (8%) due to thorough selection processes
• Recruited over 1100 candidates in under three 3 years
• Delivered a consistent offer acceptance rate of over 80%
• Developed a model for transferring key staff from healthcare centre to healthcare centre
• Established the client as an employer of choice within the healthcare market